In the digital landscape, professionally done videos have become important to increase brand awareness, traffic, and conversions. Needless to say, Toronto is the hub of dynamic businesses looking to harness the power of video content. 

Of course, DIY video content can be useful to interact with audiences. But until when? If you want your brand to grow and reach larger audiences, hiring a professional and creative video production company in Toronto is a smart choice.

Come to think of it, professional corporate video production isn’t just a service. It’s a strategy to get your brand in front of potential consumers – consistently & creatively. It’s a strategy to move towards long-term success. 

  • Scale Your Brand

Imagine this. You have 10 guests coming over to your home. You can make 10 sandwiches, pasta, and a few more dishes. 

But if you need to make 500 sandwiches along with many more dishes, it can get tedious. You might need to leave all other work to be able to put this meal together.

When it comes to business growth too, you cannot invest all your resources and time into video creation (a powerful tool to reach audiences). When a brand wants to scale, hiring a video production partner can help your organisation achieve efficiency and desired results – without the stress! And without micromanaging each aspect – scripting, editing, graphics, sound, technical know-how, hiring equipment, etc. 

  • Increase Engagement and Traffic 

Having regular social media video content that is aligned with your brand objectives ensures that you can post consistently. 

As your audiences keep seeing regular, quality video content from your brand, they start interacting and engaging. The algorithm works in a way to show your brand pages to similar audience sets. This helps in increasing traffic generation by up to 50% or more. 

Here is an example. We created a series of videos for X-cite. These were promos meant to draw attention & introduce. Have a look at one of them.

https://twistedframe.ca/project/x-cite-novem-teaser-1/

  • Achieve Quality Campaigns 

Hiring a professional video production partner in Toronto means hiring experienced professionals. Right from scriptwriters, video editors, post producers, and more – collective expertise helps in executing every video with creativity, quality, and on-time delivery. 

This enhances the quality of your campaigns and establishes the essence of your brand.

  • Simplify Complex Products

Are you in the business of selling products/services that are difficult to explain to the masses? Or, are you struggling to make your product/ service appealing to customers?

A creative video production company in Toronto can help you explain it in an easy-to-consume and appealing manner. Bringing in creativity and simplification for complex products is one of the strengths of a creative video production company.

Once a customer can understand your offering, he/she will be more likely to recall your brand when making a purchase. 

Several companies in Toronto across industries such as pharmaceuticals, healthcare, start-ups, trading, electronics, and fitness tend to hire a video production company to take care of their video needs.

  • Latest Video Equipment 

What’s the difference between waffles made by an advanced waffle maker and waffles made with a plastic mould?

Waffle Maker Waffles

A waffle maker helps achieve finger-licking waffles that are crispy on the outside and fluffy in the middle. It’s also quicker to make many waffles – especially when it’s a family breakfast! 

Plastic Mould Waffles

Waffles that are put in a plastic mould and then patted on a pan might not be exactly crispy. It’s also a time-consuming process.

Similarly, a renowned video production agency brings along advanced equipment and the expertise to use them. This creates a visually stunning and technically sound video for your audiences. It’s an efficient process! 

  • State-of-the-Art Editing

Video editing can make or break your video. Transforming raw footage into a compelling story is an art. 

An experienced editor can beautifully weave your story together.  He/she gives detailed attention to visual elements, graphics and technical specs. Overlooking these is non-negotiable. 

With Twisted Frame’s professional video editing services, you can see how raw footage is seamlessly put together to create a meaningful video. You can truly see the magic happen! 

  • Achieve Multiple Cut-downs 

It’s important to optimise your video for different platforms such as YouTube, LinkedIn, and Instagram. Each platform has recommended aspect ratios/ specs for the video.

A seasoned editor and post-producer can optimise the same video for multiple platforms. Accordingly, these videos can perform better and reach audiences. 

  • Better Google Rankings

As per Google, websites and landing pages with videos have a better chance to rank higher in search engines. 

Corporate video production experts can help create a video that communicates in a meaningful way with your website/ web page visitors.

A professional video production partner understands your marketing goals 

https://www.youtube.com/watch?v=I_YMpH1urqo

A reputable video production company not only creates appealing content with visual impact but also understands the strategic aspects of marketing. Such a company can assist in developing a dynamic video strategy aligned with your marketing goals. Whether it’s for social media, websites, or traditional advertising, a video production company in Toronto can integrate your videos seamlessly into your overall marketing plan, maximising their impact.

Hire an experienced video production company in Toronto 

By partnering with a video production company, businesses can unlock multiple benefits. The cost & time efficiency achieved is unbeatable in comparison to DIY ways.

Depending on the stage of your marketing funnel, Twisted Frame Video Production Services in Toronto can work out creative & strategic video content to reach your target customers.